A Leader in Philanthropy: Alexander Atkins Design, Inc. (AAD) was built on the foundation of philanthropy thanks to a well-rounded Jesuit liberal arts education that instilled an unwavering commitment to give back. We call it “design for the greater good” — to make the world a better place through one’s talents and skills. Since its founding, AAD has donated a significant portion of creative services to provide high quality graphic design services to nonprofit organizations, foundations, and schools (K-8, high school, and universities). Great design should not only create awareness — it should also inspire people to get involved, donate, or to contribute in some meaningful way. And great design should reinforce the important idea that one person can make a difference.